FINTECH & WEB3 SPECIALIST

FINTECH & WEB3 SPECIALIST

FINTECH & WEB3 SPECIALIST

Brand Storytelling.

Brand Storytelling.

Brand Storytelling.

I craft strategic narratives for global tech brands that drive trust and adoption. Currently based in Paris.

I craft strategic narratives for global tech brands that drive trust and adoption. Currently based in Paris.

— As trusted by —

My Services

My Services

My Services

I craft crisp website copy, emails, ads, and launch assets that spark curiosity and convert. Every line ties back to brand strategy, grounded in SEO research and measurable growth goals.

About Me

I’m a marketing and communications strategist who elevates brands and creates real connections with audiences. For 10 years I’ve helped B2B brands in finance, legal, tech, and sustainability elevate visibility, refine messaging, and lead campaigns that uniquely build trust and drive growth.


Today I focus on Web3, fintech, and SaaS, translating technical innovations into narratives that resonate with developers, enterprise leaders, and investors. My toolkit blends content strategy, UX writing, and data-driven storytelling, aligning creativity with business goals.


I speak human. Fluent in English and French, I thrive in fast-paced, collaborative teams where sharp ideas turn into measurable impact.

I’m a marketing and communications strategist who elevates brands and creates real connections with audiences. For 10 years I’ve helped B2B brands in finance, legal, tech, and sustainability elevate visibility, refine messaging, and lead campaigns that uniquely build trust and drive growth.


Today I focus on Web3, fintech, and SaaS, translating technical innovations into narratives that resonate with developers, enterprise leaders, and investors. My toolkit blends content strategy, UX writing, and data-driven storytelling, aligning creativity with business goals.


I speak human. Fluent in English and French, I thrive in fast-paced, collaborative teams where sharp ideas turn into measurable impact.

TECH KNOWLEDGE & DOMAINS

  • SaaS / B2B Tech

  • Product-Led Growth (PLG) Strategies

  • Go-to-market Strategy & Messaging

  • Fintech & Financial Services

  • Blockchain & Web3

  • HealthTech / MedTech

  • AI & Machine Learning

  • SaaS / B2B Tech

  • Product-Led Growth (PLG) Strategies

  • Go-to-market Strategy & Messaging

  • Fintech & Financial Services

  • Blockchain & Web3

  • HealthTech / MedTech

  • AI & Machine Learning

  • Data Analytics & Business Intelligence

  • Policy & Terms Documentation

  • Ethics & Governance Messaging

  • Cybersecurity

  • Construction Technology

  • DevOps & Developer Tools

TOOLS & PLATFORMS

WRITING & EDITING

Google Docs

Google Docs

Google Docs

Google Docs

Grammarly

Grammarly

Grammarly

Grammarly

Notion

Notion

Notion

Notion

CMS & WEB TOOLS

WordPress

WordPress

WordPress

WordPress

Webflow

Webflow

Webflow

Webflow

HubSpot

HubSpot

HubSpot

HubSpot

Ghost

Ghost

Ghost

Ghost

SEO & ANALYTICS

Ahrefs / SEMrush

Ahrefs / SEMrush

Ahrefs / SEMrush

Ahrefs / SEMrush

Google Analytics

Google Analytics

Google Analytics

Google Analytics

Yoast SEO

Yoast SEO

Yoast SEO

Yoast SEO

PROJECT & COLLABORATION

Trello / Asana

Trello / Asana

Trello / Asana

Trello / Asana

Microsoft

Microsoft

Microsoft

Microsoft

Google Suite

Google Suite

Google Suite

Google Suite

Jira

Jira

Jira

Jira

Have a project?

Have a project?

Have a project?

Let's work together.

Let's work together.

Let's work together.

Looking for samples? Drop me an email and I'll send some over!

Looking for samples?

Drop me an email and I'll send some over!

All rights reserved, 2025

All rights reserved, 2025

jennifer.markovic@gmail.com